Adidas’ World Cup Win Sets the Stage for Bigger Battle with Nike in the U.S. Market
Though Nike might have won when it came to media exposure with its blockbuster campaign, Adidas reigned on the sales front, according to early data…
Read articleNike out of World Cup contention as Adidas-outfitted teams head to final
Nike’s (NKE.N) swoosh will be notably absent from the World Cup final. Argentina’s semi-final win….
Read articleWhy Netflix Stock Lost 17% in June
Reports that Netflix was still looking for an acquisition seemed to worry investors. Shares of Netflix (NFLX0.01%) were drifting lower last month…
Read articleNike Has a Plan to ‘Keep the Spark Alive’ After the World Cup
The tournament has given Nike a boost, but brand leaders are already eyeing what comes next. Nike’s World Cup marketing pivot…
Read articleWhat’s Next for Converse?
Analysts could be pushing for a sale. M Science analyst Drake MacFarlane says there’s no reason why Converse, excluding…
Read articleAssessing Nike vs Adidas as World Cup Heats Up
Drake MacFarlane, M Science Research Analyst, expressed cautious optimism about Nike’s recent sales boost, particularly from soccer jerseys…
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