Adidas’ World Cup Win Sets the Stage for Bigger Battle with Nike in the U.S. Market
Though Nike might have won when it came to media exposure with its blockbuster campaign, Adidas reigned on the sales front, according to early data…
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What’s Next for Converse?
Analysts could be pushing for a sale. M Science analyst Drake MacFarlane says there’s no reason why Converse, excluding…
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World Cup Fever Has Analysts Bullish on Adidas
Analysts see first half growth for Adidas from strong brand heat and healthy product pipeline amid World Cup fever, but second half growth could slow…
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4 Big Themes From Footwear Earnings Season So Far
Low-profile continues to expand, but European shoe sales hurt global growth. Birkenstock, Crocs and Deckers could be hurt by muted DTC trends…
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Is Nike’s Next Focus an Expanded Presence in Team Sports?
Professional team sponsorships in soccer and lacrosse will help Nike expand and build out its presence in other sports categories separate from its rejuvenation…
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What Wall Street Is Saying About Nike’s Q1 Win: Retail, China + More
Wall Street’s collective reaction was that Nike is showing progress, but headwinds mean it’ll take more time to work through the remaining challenges…
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