Media
Our insights fill the gaps
in industry-standard media research
Actionable Strategic Intelligence
Understand subscription trends across media platforms
Designed to inform strategic decisions
at every level, our media intelligence
provides a highly granular view into
estimates of customer spending behavior
and competitive dynamics for streaming video,
live TV streaming, cable, and satellite.
at every level, our media intelligence
provides a highly granular view into
estimates of customer spending behavior
and competitive dynamics for streaming video,
live TV streaming, cable, and satellite.
Our Offering
Metrics and Analyses
Key subscriber metrics per media service
-
• Gross adds, churn, net adds, retention,
and win-back metrics - • New, active, and churned customers broken out by price tier, plan type, and more
- • Overall customer media basket
- • Market share of broken out by subscriber and revenue metrics
Market-level analyses
Cohort analyses
-
• Retention and spending comparisons
by cohort -
• Insights into where else subscribers
are spending – in media and the
broader economy
-
• Insights into which services
new customers, churned customers,
and non-customers are subscribing to -
• Merchant info for new, churned,
and non-customer transactions
Customer flowshare and overlap analyses
Sample Coverage
Our research and data solutions cover companies across the streaming video on demand (SVOD), live TV streaming, and cable & satellite industries:
Streaming Video On Demand (SVOD)
Live TV Streaming
Cable & Satellite Operators
M Science has created value
for the biggest organizations
in the world.
M Science has created value
for the biggest organizations
in the world.
How can we help you?
